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MrBeast

since

auto-detected in 228 stories

26 hours ago

46 hours ago

‘The Mozart of the attention economy’: why MrBeast is the world’s biggest YouTube star | Mark O’Connell

He’s spent 24 hours immersed in slime, two days buried alive – and showered vast amounts of cash on lucky participants. But are MrBeast’s videos simply very savvy clickbait – or acts of avant garde g…

18 days ago

47 days ago

From Sidemen to MrBeast: how YouTube and its creator economy took over TV

Stars and their high-quality content enable streamers and others to pull in younger audiences

From MrBeast creating the world’s most expensive reality TV show and Jake Paul’s record-breaking clash wit…

48 days ago

49 days ago

3 months ago

Under the influence: Beast Games and the YouTube-ification of television

Amazon’s hugely successful extreme competition series is the latest attempt to lure younger online viewers to TV

Beast Games, Amazon Prime Video’s reality competition series hosted by the YouTuber kno…

Double screen: Beast Games blurs the line between YouTube and television

Amazon’s hugely successful extreme competition series is the latest attempt to lure younger online viewers to TV

Beast Games, Amazon Prime Video’s reality competition series hosted by the YouTuber kno…

4 months ago

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