Alex Jones looked different in the final hours of Infowars, as though he were ready for something new. Broadcasting from his Austin studio for the last time yesterday, Jones had shaved his head and ditched his standard shirt and blazer (no tie) in favor of a T-shirt with a massive red Infowars logo. For $49.99, you could buy the same shirt on his website. “Every purchase of this T-shirt goes directly to ensuring that no matter what obstacles arise, Alex Jones will continue to broadcast the truth,” the product description reads.

Jones had lost a yearslong legal battle with the parents of Sandy Hook victims, who were terrorized by Infowars fans after Jones falsely accused them of being “crisis actors.” Last year, he was ordered to pay more than $1 billion in damages to the Sandy Hook parents, forcing him to declare bankruptcy and sell his company. Yesterday morning, The Onion announced that it had bought Infowars at auction, and would turn the site into a satire platform. During his final broadcast, Jones said he was supposed to vacate the Infowars headquarters at some point that day. After 25 years, during which Jones turned a local talk-radio show into his own conspiratorial media empire, it was all ending.

Or was it? “The studios are humming and ready,” Jones said into the camera during the final stream, which happened on X rather than on the Infowars website. “They’re just three miles from here. We’re ready to go.” Jones has already established his next plan: He will, of course, continue streaming through a new website unaffiliated with the Infowars brand. And there’s good reason to suspect that it will work. After Tucker Carlson was fired from Fox News, he continued to stay relevant and garner an audience on the show he hosts on X. Jones still has 3.2 million followers on X that he can direct to wherever he ends up going. (He was banned from Twitter in 2018 but reinstated by Elon Musk last year.)

His approach to conspiracism—world-encompassing theories in service of far-right ends—is now common, a fact that the show itself likes to take credit for. Modern conspiracism is all “downstream from Alex Jones,” another Infowars personality, Owen Shroyer, said in the show’s final stream. “What started at Infowars has metastasized.”

Losing Infowars is still consequential for Jones, even as he begins broadcasting from a new studio and website. Infowars’ precise influence is hard to track, but as of 2022, his show was broadcast on about 30 radio stations, and to millions who tune in online. Jones also still faces financial challenges. The Onion has taken over his supplement business, a significant source of his revenue. He will owe money to Sandy Hook families until he pays off his remaining debt.

Jones will weather this with the support of some powerful friends, however. Steve Bannon appeared on the final stream, and on Wednesday, Roger Stone broke the news live on Infowars that Tulsi Gabbard is Donald Trump’s pick for director of national intelligence. Jones also has had a relationship with the president-elect that could be to his advantage in the future: He interviewed Trump in 2015, early in his presidential campaign. In 2016, he was a VIP guest at Trump’s GOP-nominee acceptance speech. And in 2021, J. D. Vance praised him as a “truth-teller.”

At one point while I watched the Infowars broadcast, the video cut away from Jones. This was it. Then, Shroyer and another Infowars personality, Harrison H. Smith, popped up to keep things going. Jones yelled something at them from off camera about lawyers coming in. Each successive moment of the stream felt like it could be the final one. Shroyer and Smith kept speaking in a series of dramatic aphorisms, as though they were putting the finishing touches on a monologue. Then they would pick right back up and do it again. “The system doesn’t want you to know this information” flowed into “This is not a victory for the bad guys. This is them being revealed and brought out in the open. This will only backfire.” After teasing that the stream was about to end, Shroyer interjected with: “It’s all happening right now. History is unfolding.” This had to be it. Nope. He continued: “We are the Jedi; we are destined to win in the end.”

Then Jones came back for more. “I will never surrender; I will never back down,” he said. Jones then began to muddle his way through something about how his sinking ship was tied to a new ship and that a whole armada was coming, but the armada was a stand-in for the American people. He couldn’t end his ending. The camera cut to a zoomed-out shot of him in his studio, alone at his desk, glumly looking down at some papers, with monitors showing the Infowars logo around him for the last time. The stream cut out.

And then it came back. Jones appeared in the studio, but in a different shirt, suggesting that the segment was prerecorded. Wistful, cinematic music played while Jones excitedly hawked one of his supplements—something called “Ultimate Hydraforce.” Jones joked that he was going to get in trouble for false advertising because, as it turned out, Ultimate Hydraforce wasn’t just hydrating; it was also a pre-workout supplement and has some other beneficial stuff as well. “I always seek to bring you the very best supplements; you can get the best results and come back and get them again,” Jones said. Infowars is ending. But Infowars will never really be over.

If this wasn’t the Podcast Election, it was certainly a podcast-y election. Millions of people watched the results come in on a handful of livestreams hosted by popular podcasters, including one hosted by Tucker Carlson from Mar-a-Lago, on which Donald Trump’s sons Donald Trump Jr. and Eric Trump appeared as guests.

Trump also enjoyed a late-breaking endorsement from Joe Rogan, host of the world’s most popular podcast. For the past several months, much was made about the Trump campaign’s podcast strategy, reportedly masterminded by Trump’s son Barron, which included interviews with the tech-world whisperers Lex Fridman and the All-In Podcast. Trump took advantage of every opportunity to be interviewed at length and in casual conversation for huge audiences of young men; Harris did not, and immediately after her loss, this stood out to many people as a big problem. As New York Times editor Willy Staley put it in a wry (or grim) post on X, there is now palpable “soul-searching among Democrats about the podcast situation.”

I spent Election Night watching a livestream hosted by The Free Press, the media company founded by the former New York Times writer Bari Weiss. The guest list was a strange assemblage of iconoclasts and establishment castoffs, and it was obvious from the comments that many viewers were just there to watch It Girls Dasha Nekrasova and Anna Khachiyan, hosts of the cultish podcast Red Scare, smirk and sip teensy glasses of champagne while barely saying anything. (One of Nekrasova’s longer sentences of the night was “He’s winning like crazy, right?”)

[Read: Bad news]

A little after 8 p.m., the former presidential candidate Andrew Yang called in from a parking lot in Philadelphia. “I gotta say, the vibe’s kind of Trumpy,” he told Weiss. He had voted for Kamala Harris, he told her, though he hadn’t been excited about it. He offered his critique of the campaign run by Harris and Tim Walz, which he felt was overly risk-averse and uncharismatic. Specifically, he called out the missed opportunity to appear on The Joe Rogan Experience, as both Trump and J. D. Vance had done. (Harris purportedly could have appeared on the show if she followed the host’s terms; in late October, Rogan wrote on X that, contrary to the campaign’s desires, he would not accept a one-hour time limit on the interview and that he wanted to record in his studio in Austin.) “It pisses me off,” Yang said.

“That was a gimme,” he went on. “The Rogan interview would have been almost entirely upside. It’s low-propensity male voters, people that are not inclined to vote for you, so you have nothing to lose.” On Carlson’s Election Night livestream, Elon Musk made a similar argument, alluding to the parasocial, possibly persuasive power of podcasts: “To a reasonable-minded, smart person who’s not hardcore one way or the other, they just listen to someone talk for a few hours, and that’s how they decide whether you’re a good person, whether they like you.”

As I watched, I felt annoyed. Rogan’s anti-vaccine rhetoric and anti-trans shtick—among many other bizarre statements, such as his claim that intelligence agencies provoked January 6—should make him radioactive for any politician, let alone a Democrat in 2024. And anyway, “more podcasts” sounds like a pretty desperate response to such a monumental loss. But these are stupid times.

According to exit polls, Harris did do poorly with young men. Yang was clearly correct that she had nothing to lose. As my colleague Spencer Kornhaber wrote on Thursday, Harris may have avoided Rogan’s three-plus-hour, formless interview format for fear of messing up, “but given who ended up winning the election, this … seems like an antiquated concern.” Was this the difference? Definitely not. But it was a difference. Next time, I would guess, Rogan and his ilk will not be snubbed; the oddball internet is mainstream enough to seriously court.

Obviously, political campaigns always prioritize making their candidates appear accessible, relatable, authentic, and so on. For a useful historical parallel, I looked to 1976—another election in which a key issue was inflation, a key concern was turning out disaffected young voters and restoring faith in American institutions, and a key problem with the Democratic presidential campaign was that many people said they had no idea what it was about.

Jimmy Carter, after seeing what an interview in Playboy had done for California Governor Jerry Brown’s polling numbers during the primaries, agreed to sit for his own. The interviewer, Robert Scheer, wrote in the introduction: “For me, the purpose of the questioning was not to get people to vote for or against the man but to push Carter on some of the vagueness he’s wrapped himself in.” But in September 1976, when the magazine published the 12,000-word Q&A, it was regarded almost immediately as a disaster. Carter infuriated Christians and gave satirists plenty to lampoon with his description of feeling “lust” and “adultery” in his heart at times. (Many also read parts of the interview as obliquely referring to his Democratic predecessor, Lyndon B. Johnson, as a liar.)

Scheer later said that the idea was to use the length and intimacy of the interview to answer the questions of young voters who “wondered if he was this Southern square.” He also thought that the interview had done exactly what the campaign wanted it to, even if it had made them nervous in the process.

Voter turnout in 1976 was abysmal, as expected in the aftermath of Watergate. But, although the interview was regarded by the national media as a major gaffe, apparently many voters didn’t think about it that way. Some were asked about it in polling conducted the same week it was published—of 1,168 respondents, 289 said they hadn’t heard about the interview, while 790 said they had but it hadn’t changed their minds. Carter did lose some small number of voters, at least in the moment—28 respondents said that the interview had caused them to change their vote from Carter to Gerald Ford, while only four said it had caused them to change their vote from Ford to Carter.

[Read: Why Democrats are losing the culture war]

In the end, Carter won with a narrow margin in the popular vote and outperformed Ford with voters ages 22 to 44, while falling short with voters 45 or older as well as with those 18 to 21. Voters recorded their feelings about the Playboy interview again in exit polls. They were asked whether there was anything they disliked about Carter and given eight choices of response, “I didn’t like his Playboy interview" among them. Again, the respondents said that they cared little about it. (They cared more that he was too pro-union.)

If you read all the critiques of the Harris campaign being written right now, you could come to the conclusion that she was both too online and not online enough. She misunderstood her youth support by looking too much at the wrong parts of TikTok; she went on Call Her Daddy, a massively popular podcast that began as part of the Barstool Sports extended universe but was, I guess, the wrong part. She won the endorsement of the two most popular musicians in the world, whose fans wield a ton of online “power,” however you define it. The default political and cultural stance on the Girl Internet is liberal to leftist and was pro-Harris, so maybe she spent too much time there and not enough in unfriendly corners.

There’s a more compelling case this time around that online misogyny had something to do with the results than there was after Trump’s first victory, in 2016, when reporters were so quick to explain how young men were radicalized in spaces like 4chan—a website that was always fairly niche, even if it did influence broader internet culture in certain ways. Today, discontented men are among the most popular influencers on major platforms.

The next Democratic candidate will surely sit for Rogan wherever he asks them to sit. They won’t have a choice. They’ll have to take the risk and act like they have nothing to lose—right now, that’s certainly the truth.

The last weeks of Donald Trump’s successful campaign for president were a festival of crudeness. In light of this, Tucker Carlson’s warm-up act at a Georgia rally late last month was, if notably creepy, still typical of the sunken depths of rhetoric. Carlson offered an extended metaphor in which Trump was an angry “dad” with a household of misbehaving children (a 2-year-old who has smeared “the contents of his diapers on the wall,” “a hormone-addled” 15-year-old girl who has decided to “slam the door of her bedroom and give you the finger”). The children in this metaphor, if it wasn’t clear, are the citizens of this country.

“Dad comes home, and he’s pissed,” Carlson said to wild cheers. “He’s not vengeful; he loves his children. Disobedient as they may be, he loves them, because they’re his children. They live in his house. But he’s very disappointed in their behavior, and he’s going to have to let them know.” Then came the grossest part: Carlson’s fantasy of Trump spanking “a bad little girl” as punishment.

What America did on Tuesday was elect that dad—vengeful, disappointed, erratic, and in the minds of his followers, benevolent.

A majority of voters preferred Trump, and likely for a variety of reasons; it may have been “the inflation, stupid” after all. But psychological forces also lie behind Trump’s appeal. Largely unexamined among these is the aura of paternalism exuded by the president-elect. Carlson, in his reptilian way, was getting at this idea in its most vulgar iteration. Trump wanted to be seen as a father figure for a nation he insisted needed discipline and defending. This felt like a role reversal from his 2016 persona: the class clown sitting in the back, lobbing spitballs at the establishment. If during his first administration he was a child dependent on “adults in the room” to make sure he didn’t fiddle with the nuclear code, this year he gave off the more assured air of an imposing patriarch in an overcoat; he’s been in the White House already and doesn’t need any help. This infused the slogan from his 2016 Republican National Convention, “I alone can fix it,” with new resonance eight years later.

[Read: Trump won. Now what?]

When Trump started using this line again, I immediately understood its efficacy. I have a fairly egalitarian marriage, yet a common refrain in my house, whenever something breaks, is “Aba will fix it” (my kids call me “Aba,” Hebrew for “dad”). My wife even laughs at how quickly our determination to avoid traditional gender roles breaks down if there is a dead bird in the backyard that needs to be disposed of or an IKEA shelf that has to be built. The notion of a dad who can—or at least will try to—“fix it” is deeply embedded in our cultural psyche, and not just among Americans who consider themselves conservative. Even for people who didn’t grow up with a father—maybe especially for those who didn’t—the longing for a mythical male protector can run deep. Just think of J. D. Vance, the vice-president-elect, who has written that the “revolving door of father figures” his mother would bring into his life was the worst part of his childhood. He longed for stability and firmness, and he has allied himself with a right-wing movement that aims to restore a “father knows best” nation of single-earner households tended to by stay-at-home moms.

Consciously or not, Trump exploited this desire, and he did so at a moment of deep economic and social flux in the country. He painted an exaggerated (and often fictional) portrait of a nation of vulnerable children menaced by murderous immigrants, one that requires a paterfamilias to provide a defense—and to guard their reproductive rights (he is, of course, the self-styled “father of IVF”). At a Wisconsin rally late last month, Trump described a conversation with his advisers in which he told them he wanted to use this sort of paternalistic language on the stump. They disagreed, according to his story, and told him it would be “very inappropriate” for him to say, for example, “I want to protect the women of our country.” To this, he responded: “Well, I’m going to do it—whether the women like it or not, I’m going to protect them.”

Authoritarian leaders thrive on this kind of familial imagery. One of the most memorable photos of the Soviet dictator Joseph Stalin is from 1936: He smiles as an apple-cheeked little girl named Engelsina Markizova sits on his lap and throws her arms around his neck. (The year after the photo was taken, Markizova later said, her actual father was disappeared one night; he was executed in 1938 as part of Stalin’s purge.) During Benito Mussolini’s 1925 “Battle for Grain” propaganda campaign to boost Italy’s wheat production, the leader himself went out, sickle in hand, to thresh, as cameras captured the image of a man vigorously pretending to provide for his family. And, of course, “father” is a title borne by generations of dictators, including Muammar Qaddafi, who often went by “Father of the Nation,” and Mustafa Kemal Atatürk (who gave himself a surname meaning “father of the Turks”).

Joseph Stalin, in 1936, in a fatherly photo op with Engelsina Markizova, whose real father would be executed under his regime two years later.
(Russian State Film and Photo Archive / Alamy)

Trump might be too undisciplined (or unfamiliar with history) to follow this script exactly—though even some of his flights of fancy might be generously described as dad humor of a sort—but his projection of paternalism does fit a recognizable mold. In the 1960s, the clinical psychologist Diana Baumrind identified three distinct parenting styles: authoritarian, authoritative, and permissive. A good example of the “permissive” dad might be Tim Walz, a hugger and an emoter who is always up for a chat. As for Trump, all you needed to do was spend a few minutes at one of his rallies to see that he comes off as a classic “authoritarian” father: withholding, demanding, not open to negotiation over, say, curfew time.

[Adam Serwer: There is no constitutional mandate for fascism.]

The upside of the authoritarian style of parenting, according to Baumrind, is that it results in well-behaved, orderly children, and this is the society that Trump is promising: one without the flung diapers and slammed doors. But there is a clear downside to having a father like this.

According to the National Institutes of Health, children of authoritarian parents can have “higher levels of aggression” and exhibit “shyness, social ineptitude, and difficulty making their own decisions.” They may have low self-esteem and difficulty controlling their anger. I’m not seeing a recipe here for good citizens—just loyal subjects.  

Is this who we might become? Trump’s paternalism, his projection of power and control, may have held appeal for his voters. It allowed them to project onto him all the things people project onto dads: that they are brave and indestructible and always there to kill an insect for us. Trump might have won his supporters’ love by fashioning himself as America’s father. But a democracy doesn’t need scared and obedient children. It needs grown-ups—vigilant, conscientious ones. And the president exists to serve them, not the other way around.

X has always had a Nazi problem. I’ve covered the site, formerly known as Twitter, for more than a decade and reported extensively on its harassment problems, its verification (and then de-verification) of a white nationalist, and the glut of anti-Semitic hatred that roiled the platform in 2016.

But something is different today. Heaps of unfiltered posts that plainly celebrate racism, anti-Semitism, and outright Nazism are easily accessible and possibly even promoted by the site’s algorithms. All the while, Elon Musk—a far-right activist and the site’s owner, who is campaigning for and giving away millions to help elect Donald Trump—amplifies horrendous conspiracy theories about voter fraud, migrants run amok, and the idea that Jewish people hate white people. Twitter was always bad if you knew where to look, but because of Musk, X is far worse. (X and Musk did not respond to requests for comment for this article.)

It takes little effort to find neo-Nazi accounts that have built up substantial audiences on X. “Thank you all for 7K,” one white-nationalist meme account posted on October 17, complete with a heil-Hitler emoji reference. One week later, the account, which mostly posts old clips of Hitler speeches and content about how “Hitler was right,” celebrated 14,000 followers. One post, a black-and-white video of Nazis goose-stepping, has more than 187,000 views. Another racist and anti-Semitic video about Jewish women and Black men—clearly AI-generated—has more than 306,000 views. It was also posted in late October.

Many who remain on the platform have noticed X decaying even more than usual in recent months. “I’ve seen SO many seemingly unironic posts like this on Twitter recently this is getting insane,” one X user posted in response to a meme that the far-right influencer Stew Peters recently shared. It showed an image of Adolf Hitler holding a telephone with overlaid text reading, “Hello … 2024? Are you guys starting to get it yet?” Peters appended the commentary, “Yes. We’ve noticed.” The idea is simply that Hitler was right, and X users ate it up: As of this writing, the post has received about 67,000 likes, 10,000 reposts, and 11.4 million views. When Musk took over, in 2022, there were initial reports that hate speech (anti-Black and anti-Semitic slurs) was surging on the platform. By December of that year, one research group described the increase in hate speech as “unprecedented.” And it seems to only have gotten worse. There are far more blatant examples of racism now, even compared with a year ago. In September, the World Bank halted advertising on X after its promoted ads were showing up in the replies to pro-Nazi and white-nationalist content from accounts with hundreds of thousands of followers. Search queries such as Hitler was right return posts with tens of thousands of views—they’re indistinguishable from the poison once relegated to the worst sites on the internet, including 4chan, Gab, and Stormfront.

The hatred isn’t just coming from anonymous fringe posters either. Late last month, Clay Higgins, a Republican congressman from Louisiana, published a racist, threatening post about the Haitians in Springfield, Ohio, saying they’re from the “nastiest country in the western hemisphere.” Then he issued an ultimatum: “All these thugs better get their mind right and their ass out of our country before January 20th,” he wrote in the post, referencing Inauguration Day. Higgins eventually deleted the post at the request of his House colleagues on both sides of the aisle but refused to apologize. “I can put up another controversial post tomorrow if you want me to. I mean, we do have freedom of speech. I’ll say what I want,” he told CNN later that day.

And although Higgins did eventually try to walk his initial post back, clarifying that he was really referring to Haitian gangs, the sentiment he shared with CNN is right. The lawmaker can put up another vile post maligning an entire country whenever he desires. Not because of his right to free speech—which exists to protect against government interference—but because of how Musk chooses to operate his platform. Despite the social network’s policy that prohibits “incitement of harassment,” X seemingly took no issue with Higgins’s racist post or its potential to cause real-world harm for Springfield residents. (The town has already closed and evacuated its schools twice because of bomb threats.) And why would X care? The platform, which reinstated thousands of banned accounts following Musk’s takeover, in 2022—accounts that belong to QAnon supporters, political hucksters, conspiracy theorists, and at least one bona fide neo-Nazi—is so inundated with bigoted memes, racist AI slop, and unspeakable slurs that Higgins’s post seemed almost measured by comparison. In the past, when Twitter seemed more interested in enforcing content-moderation standards, the lawmaker’s comments may have resulted in a ban or some other disciplinary response: On X, he found an eager, sympathetic audience willing to amplify his hateful message.

His deleted post is instructive, though, as a way to measure the degradation of X under Musk. The site is a political project run by a politically radicalized centibillionaire. The worthwhile parts of Twitter (real-time news, sports, culture, silly memes, spontaneous encounters with celebrity accounts) have been drowned out by hateful garbage. X is no longer a social-media site with a white-supremacy problem, but a white-supremacist site with a social-media problem.

Musk has certainly bent the social network to support his politics, which has recently involved joking on Tucker Carlson’s show (which streams on X) that “nobody is even bothering to try to kill Kamala” and repurposing the @america handle from an inactive user to turn it into a megaphone for his pro-Trump super PAC. Musk has also quite clearly reengineered the site so that users see him, and his tweets, whether or not they follow him.

When Musk announced his intent to purchase Twitter, in April 2022, the New York Times columnist Ezra Klein aptly noted that “Musk reveals what he wants Twitter to be by how he acts on it.” By this logic, it would seem that X is vying to be the official propaganda outlet not just for Trump generally but also for the “Great Replacement” theory, which states that there is a global plot to eradicate the white race and its culture through immigration. In just the past year, Musk has endorsed multiple posts about the conspiracy theory. In November 2023, in response to a user named @breakingbaht who accused Jews of supporting bringing “hordes of minorities” into the United States, Musk replied, “You have said the actual truth.” Musk’s post was viewed more than 8 million times.

[Read: Musk’s Twitter is the blueprint for a MAGA government]

Though Musk has publicly claimed that he doesn’t “subscribe” to the “Great Replacement” theory, he appears obsessed with the idea that Republican voters in America are under attack from immigrants. Last December, he posted a misleading graph suggesting that the number of immigrants arriving illegally was overtaking domestic birth rates. He has repeatedly referenced a supposed Democratic plot to “legalize vast numbers of illegals” and put an end to fair elections. He has falsely suggested that the Biden administration was “flying ‘asylum seekers’, who are fast-tracked to citizenship, directly into swing states like Pennsylvania, Ohio, Wisconsin and Arizona” and argued that, soon, “everywhere in America will be like the nightmare that is downtown San Francisco.” According to a recent Bloomberg analysis of 53,000 of Musk’s posts, the billionaire has posted more about immigration and voter fraud than any other topic (more than 1,300 posts in total), garnering roughly 10 billion views.

But Musk’s interests extend beyond the United States. This summer, during a period of unrest and rioting in the United Kingdom over a mass stabbing that killed three children, the centibillionaire used his account to suggest that a civil war there was “inevitable.” He also shared (and subsequently deleted) a conspiracy theory that the U.K. government was building detainment camps for people rioting against Muslims. Additionally, X was instrumental in spreading misinformation and fueling outrage among far-right, anti-immigration protesters.

In Springfield, Ohio, X played a similar role as a conduit for white supremacists and far-right extremists to fuel real-world harm. One of the groups taking credit for singling out Springfield’s Haitian community was Blood Tribe, a neo-Nazi group known for marching through city streets waving swastikas. Blood Tribe had been focused on the town for months, but not until prominent X accounts (including Musk’s, J. D. Vance’s, and Trump’s) seized on a Facebook post from the region did Springfield become a national target. “It is no coincidence that there was an online rumor mill ready to amplify any social media posts about Springfield because Blood Tribe has been targeting the town in an effort to stoke racial resentment against ‘subhuman’ Haitians,” the journalist Robert Tracinski wrote recently. Tracinski argues that social-media channels (like X) have been instrumental in transferring neo-Nazi propaganda into the public consciousness—all the way to the presidential-debate stage. He is right. Musk’s platform has become a political tool for stoking racial hatred online and translating it into harassment in the physical world.

The ability to drag fringe ideas and theories into mainstream political discourse has long been a hallmark of X, even back when it was known as Twitter. There’s always been a trade-off with the platform’s ability to narrow the distance between activists and people in positions of power. Social-justice movements such as the Arab Spring and Black Lives Matter owe some of the success of their early organizing efforts to the platform.

Yet the website has also been one of the most reliable mainstream destinations on the internet to see Photoshopped images of public figures (or their family members) in gas chambers, or crude, racist cartoons of Jewish men. Now, under Musk’s stewardship, X seems to run in only one direction. The platform eschews healthy conversation. It abhors nuance, instead favoring constant escalation and engagement-baiting behavior. And it empowers movements that seek to enrage and divide. In April, an NBC News investigation found that “at least 150 paid ‘Premium’ subscriber X accounts and thousands of unpaid accounts have posted or amplified pro-Nazi content on X in recent months.” According to research from the extremism expert Colin Henry, since Musk’s purchase, there’s been a decline in anti-Semitic posts on 4chan’s infamous “anything goes” forum, and a simultaneous rise in posts targeting Jewish people on X.

X’s own transparency reports show that the social network has allowed hateful content to flourish on its site. In its last report before Musk’s acquisition, in just the second half of 2021, Twitter suspended about 105,000 of the more than 5 million accounts reported for hateful conduct. In the first half of 2024, according to X, the social network received more than 66 million hateful-conduct reports, but suspended just 2,361 accounts. It’s not a perfect comparison, as the way X reports and analyzes data has changed under Musk, but the company is clearly taking action far less frequently.

[Read: I’m running out of ways to explain how bad this is]

Because X has made it more difficult for researchers to access data by switching to a paid plan that prices out many academics, it is now difficult to get a quantitative understanding of the platform’s degradation. The statistics that do exist are alarming. Research from the Center for Countering Digital Hate found that in just the first month of Musk’s ownership, anti–Black American slurs used on the platform increased by 202 percent. The Anti-Defamation League found that anti-Semitic tweets on the platform increased by 61 percent in just two weeks after Musk’s takeover. But much of the evidence is anecdotal. The Washington Post summed up a recent report from the Institute for Strategic Dialogue, noting that pro-Hitler content “reached the largest audiences on X [relative to other social-media platforms], where it was also most likely to be recommended via the site’s algorithm.” Since Musk took over, X has done the following:

Seemingly failed to block a misleading advertisement post purchased by Jason Köhne, a white nationalist with the handle @NoWhiteGuiltNWG. Seemingly failed to block an advertisement calling to reinstate the death penalty for gay people. Reportedly run ads on 20 racist and anti-Semitic hashtags, including #whitepower, despite Musk pledging that he would demonetize posts that included hate speech. (After NBC asked about these, X removed the ability for users to search for some of these hashtags.) Granted blue-check verification to an account with the N-word in its handle. (The account has since been suspended.) Allowed an account that praised Hitler to purchase a gold-check badge, which denotes an “official organization” and is typically used by brands such as Doritos and BlackRock. (This account has since been suspended.) Seemingly failed to take immediate action on 63 of 66 accounts flagged for disseminating AI-generated Nazi memes from 4chan. More than half of the posts were made by paid accounts with verified badges, according to research by the nonprofit Center for Countering Digital Hate.

None of this is accidental. The output of a platform tells you what it is designed to do: In X’s case, all of this is proof of a system engineered to give voice to hateful ideas and reward those who espouse them. If one is to judge X by its main exports, then X, as it exists now under Musk, is a white-supremacist website.

You might scoff at this notion, especially if you, like me, have spent nearly two decades willingly logged on to the site, or if you, like me, have had your professional life influenced in surprising, occasionally delightful ways by the platform. Even now, I can scroll through the site’s algorithmic pond scum and find things worth saving—interesting commentary, breaking news, posts and observations that make me laugh. But these exceptional morsels are what make the platform so insidious, in part because they give cover to the true political project that X now represents and empowers.

As I was preparing to write this story, I visited some of the most vile corners of the internet. I’ve monitored these spaces for years, and yet this time, I was struck by how little distance there was between them and what X has become. It is impossible to ignore: The difference between X and a known hateful site such as Gab are people like myself. The majority of users are no doubt creators, businesses, journalists, celebrities, political junkies, sports fans, and other perfectly normal people who hold their nose and cling to the site. We are the human shield of respectability that keeps Musk’s disastrous $44 billion investment from being little more than an algorithmically powered Stormfront.

The justifications—the lure of the community, the (now-limited) ability to bear witness to news in real time, and of the reach of one’s audience of followers—feel particularly weak today. X’s cultural impact is still real, but its promotional use is nonexistent. (A recent post linking to a story of mine generated 289,000 impressions and 12,900 interactions, but only 948 link clicks—a click rate of roughly 0.00328027682 percent.) NPR, which left the platform in April 2023, reported almost negligible declines in traffic referrals after abandoning the site.

Continuing to post on X has been indefensible for some time. But now, more than ever, there is no good justification for adding one’s name to X’s list of active users. To leave the platform, some have argued, is to cede an important ideological battleground to the right. I’ve been sympathetic to this line of thinking, but the battle, on this particular platform, is lost. As long as Musk owns the site, its architecture will favor his political allies. If you see posting to X as a fight, then know it is not a fair one. For example: In October, Musk shared a fake screenshot of an Atlantic article, manipulated to show a fake headline—his post, which he never deleted, garnered more than 18 million views. The Atlantic’s X post debunking Musk’s claim received just 28,000 views. Musk is unfathomably rich. He’s used that money to purchase a platform, take it private, and effectively turn it into a megaphone for the world’s loudest racists. Now he’s attempting to use it to elect a corrupt, election-denying felon to the presidency.

To stay on X is not an explicit endorsement of this behavior, but it does help enable it. I’m not at all suggesting—as Musk has previously alleged—that the site be shut down or that Musk should be silenced. But there’s no need to stick around and listen. Why allow Musk to appear even slightly more credible by lending our names, our brands, and our movements to a platform that makes the world more dangerous for real people? To my dismay, I’ve hid from these questions for too long. Now that I’ve confronted them, I have no good answers.

Charlie Kirk took his seat underneath a tent that said Prove me wrong. I wedged myself into the crowd at the University of Montana, next to a cadre of middle-aged men wearing mesh hats. A student standing near me had on a hoodie that read Jesus Christ. It was late September, and several hundred of us were here to see the conservative movement’s youth whisperer. Kirk, the 31-year-old founder of Turning Point USA, was in Missoula for a stop on his “You’re Being Brainwashed Tour,” in which he goes from college to college doing his signature shtick of debating undergraduates. He invited anyone who disagreed with him to come up one by one and take their shot, in a carnivalesque “step right up” style.

I had not traveled to Montana simply to see Kirk epically own college kids. (That’s not a hard thing to do, and in any case, I could just watch his deep catalog of debate videos.) I’d made the trip because I had the feeling that Kirk is moving toward the heart of the conservative movement. Few Republicans have as much purchase with all factions of the party. In Montana, Kirk delivered a simple message. “Now, all of you—I’m sure you’re feeling this: Things are unaffordable,” he said. “They’re out of reach. It is harder than ever to be able to have the American dream … and that is because of Kamala Harris.” Days before the Missoula event, however, Kirk had said that Haitian migrants “will become your masters” should Donald Trump lose the election, that “this election is literally about” whether Americans will be “allowed to fight back against invading armed hordes,” and that “swarms of people want to take our stuff, take women, and loot the entire nation.”

I arrived in Montana thinking that Kirk’s code-switching was part of a cynical move to expand his reach. He hosts one of the most popular news podcasts in the country, and his YouTube channel is a clout machine. But I came away realizing that Kirk is less of an influencer than an operator. While he spoke, volunteers moved around the crowd asking people if they were registered to vote. Later in the day, Kirk appeared at an event with Tim Sheehy, the GOP candidate trying to defeat Senator Jon Tester. Kirk bragged that Turning Point had registered 100 new voters that day. (A spokesperson for Turning Point USA did not respond to multiple requests for comment or an interview with Kirk.)

Kirk’s apparatus has gone from a conservative youth-outreach organization to an all-encompassing right-wing empire—one that has cultivated relationships with influential conservative faith groups, built out a powerful media arm, and hosted rallies for Trump and other top Republicans. It has allowed Kirk to wedge himself into a powerful role: He is the gatekeeper of a bridge between mainstream conservatism and its extreme fringes. Instead of merely serving as a roleplayer on the right, Kirk now leverages his influence to bend conservatism closer to his own vision. Kirk has power, and he knows it.

For a while, Kirk embraced a vanilla brand of conservatism. He founded Turning Point USA in 2012 to fortify a small but stable conservative youth movement with a focus on free markets and limited government. The group wanted to reach young people where they were, which included college campuses but also the internet. Early Turning Point memes read as though the organization had hired a Popsicle-stick-joke writer to make bland, conservative-minded witticisms. Kirk’s Twitter account featured mundane perspectives, such as “Taxes are theft” and “USA is the best country ever.”

Even as Trump began to take over the Republican Party, Kirk relentlessly extolled free-market capitalism and repeatedly praised markets as a near-panacea to America’s problems. Though personally Christian, he said that politics should be approached from a “secular worldview.” In 2018, he said that he understood that most people “don’t want to have to live the way some Christian in Alabama” wants them to. He would probably have never described himself as an LGBTQ ally, but he was also not known to go out of his way to bash trans people or speak out against the gay “lifestyle.”

This approach did not please everyone on the right. In 2019, the young white nationalist Nick Fuentes encouraged his followers, called Groypers, to show up at Turning Point events and troll Kirk for not being far enough to the right. “You have multiple times advocated on behalf of accepting homosexuality,” a man in a suit with a rosary around his hand said at one event to Kirk, who was sitting onstage next to a gay Turning Point USA contributor. “How does anal sex help us win the culture war?” Another person used the Q&A time to tell Kirk that “we don’t want centrists in the conservative movement.”

Something began to change around the end of Trump’s first term. Kirk hasn’t just followed the rest of his party to the right. He is now far more conservative than much of the mainstream GOP. Christianity in particular has become a dominant feature of Kirk’s rhetoric and Turning Point USA. Kirk’s position on religion has veered from “We do have a separation of Church and state, and we should support that” (his words to the conservative commentator Dave Rubin in 2018) to “There is no separation of Church and state. It’s a fabrication. It’s a fiction” (his words on his own podcast in 2022).

In 2021, he established Turning Point Faith, a division of his organization that he has used to make significant inroads with hard-right evangelical churches and their leaders, many of whom have lent their pulpits to Kirk. He has laughed off accusations that he embraces Christian nationalism. Liberals fret about a “disturbing movement of ‘Christian nationalism,’” he said in 2022. “Do you know what that’s code for? That’s code for: You’re starting to care, and they’re getting scared.” But there aren’t a lot of other ways to describe his goal of eroding the barriers between Church and state, and Turning Point Faith’s mission of returning America to “foundational Christian values.”

Kirk has also embraced rhetoric that was previously the territory of white nationalists, making explicit reference to the “Great Replacement” theory, the conspiracy that immigration is a plot to dilute the cultural and political power of white people. Since 2022, he has posted that “Whiteness is great,” and that there is an undeniable “War on White People in The West.” On his podcast, he has accused an ambiguous “they” of “trying to replace us demographically” and “make the country less white” by using an “anti-white agenda” of immigration to enact “the Great Replacement.” Because of “them,” he’s said, “the dumping ground of the planet is the United States southern border.” Some other Republicans now dabble in Great Replacement rhetoric, but Kirk has avoided being outflanked on the right: He’s attacking Martin Luther King Jr. as “awful” and the Civil Rights Act of 1964 as “a huge mistake.”

Some of Kirk’s rightward shift is potentially driven by him astutely putting his fingers to the wind of what’s bubbling among the base. In Montana, the crowd was most energetic when Kirk delved into points about how immigrants and trans people are making America worse. When I went out of the crowd to stand under a tree nearby, I heard a mother talking to her small daughter. “You don’t want to go over there. There’s liberals,” she said, gesturing at the fringes of the crowd, where people were observing Kirk with dour expressions. She then parroted stuff I usually see only in the most unsavory corners of the far-right internet: “They want to kidnap you and brainwash you and probably molest you.”

Late last month, Trump came out onstage with pyrotechnics blasting in front of him and dozens of Turning Point logos behind him. Kirk and his group were hosting a rally in Duluth, Georgia, for the former president. “He’s a fantastic person, the job he does with Turning Point,” Trump said of Kirk during the rally. “I just want to congratulate and thank him. He’s working so hard.”

Kirk had spoken to the crowd of roughly 10,000 just before Trump took the stage. He used the platform to explicitly suffuse the event with a nod to Christian conservatism. “We are here in a state that is a very Christian state,” Kirk said. “A state that loves God and loves Jesus.” He led the crowd in a “Christ is King” chant.

Despite Kirk’s embrace of the far right, he has continued to gain standing in the establishment wings of the right. He sat down with J. D. Vance at a Turning Point event in September, and again on Halloween. Kirk has had public conversations with high-profile conservatives such as Vivek Ramaswamy and Missouri Senator Eric Schmitt. Kirk has spent much of this year campaigning for Republican politicians. He has gone to Nebraska, where he tried to get the legislature to change how the state awards Electoral College votes, and to Ohio, where Republicans are trying to win a Senate seat.

Unlike other, sycophantic portions of right-wing media, Kirk isn’t simply a hanger-on to the conservative elite. When he can, he will try to bend elected officials toward his political vision. On multiple occasions, Kirk has publicly gone after Speaker of the House Mike Johnson. Last January, several months after Johnson was elected as House speaker, Kirk posted a podcast episode titled “You Deserve Better Than What the GOP Is Giving You.” Johnson, he said on the show, was “a disappointment.” A few minutes later, he added: “Speaker Johnson is trying to gaslight you. Dare I say, he’s just lying.”

In March, Johnson went on Kirk’s show to kiss the ring. Kirk approached the conversation cordially and in good faith, but he also didn’t shy away from directly criticizing the speaker. Kirk pressed Johnson on why he hadn’t shut down the government last year and dismissed the speaker’s explanation that it would have been politically damaging: “We have been hearing that excuse for 11 years.”

Kirk’s ability to dress down one of the party’s most important members is a testament to how much power he has accrued. People like Johnson sign up for this because older politicians see Millennials such as Kirk as whispers to the rest of their generation, sometimes just because they’re younger, Jiore Craig, a senior fellow at ISD Global who has researched Kirk and Turning Point USA, explained to me: “There is this nervousness that he offers something about the internet and young people that politicians don’t know.” The belief that he can turn out young people makes politicians go to Kirk even as he tries to big-dog them, Craig said. It’s not just his appeal to youth either; alienating Kirk may mean losing an avenue to faith leaders and the broader audience he has amassed. Whether Republicans like it or not (and some don’t), they have to deal with him. This is how he has the freedom to walk around noxious far-right politics and then step back into the polite mainstream with impunity.

Even at 31, clad in saggy suit pants, Kirk has the affect of an eager college conservative. He lacks Tucker Carlson’s resolute confidence and corresponding bored disdain. He lacks the poise and charisma of far-right influencers such as Candace Owens and Nick Fuentes. But to think of Kirk as only a media figure is to miss the point.

Matthew Boedy, a professor of rhetoric at the University of North Georgia, who is writing a book about Kirk and Turning Point USA, argues that Kirk’s relationships and organizations have become so robust and far-reaching that besides Trump, Kirk is the most important person in the conservative movement. “No matter who wins in November, he will be the kingmaker,” Boedy told me.

Kirk doesn’t have an outright edge in many of the fields he trades in: Carlson and others have more popular podcasts, there are more prominent figures within the conservative faith movement, and there are better-funded conservative groups. Still, almost no one else has the relative prominence and relationships he does across so many areas. “It’s like Rush Limbaugh with six other tentacles,” Boedy said.

Kirke is all but ensured to sit in an important position on the right for years to come. He is in charge of much more than helping the right win youth voters. He has a relatively prominent political-media empire that he can use to push his ideas forward—one that works in tandem with the rest of his apparatus. His years of relationship-building with faith groups cannot be replicated by would-be challengers overnight. At least for now, Kirk has convinced Republicans that his political project is divinely ordained.

At a rally just outside Atlanta in late October, thousands of Donald Trump supporters lined up in the punishing southern sun to see their hero; some had driven hours from out of state. Vendors hawked T-shirts with slogans such as Say no to the ho, and Roses are red, Hunter smokes crack, Joe Biden has dementia and Kamala isn’t Black, sometimes chanting the phrases out loud to amused onlookers.

Hundreds of people still standing in the winding queue shuffled off into a disappointed crowd when told that the venue was now full. Many hung around outside, browsing the vendors’ wares or grabbing a bite at one of the nearby food trucks. They were there to see Trump, but also to enjoy the sense of belonging that comes from being surrounded by the like-minded. They were there to see and be seen, dressed in MAGA hats, MAGA shirts, MAGA tights. Service dogs decked out in stars and stripes, men in silk shirts printed with an image of a bloodied Trump raising his fist. As “Y.M.C.A.” blared from inside the venue, Trump supporters stopped their conversations to sing along and shape their arms with the chorus.

The first time Trump ran for president as a Republican, when I spoke with his followers I encountered a superficial denial of Trump’s prejudice that suggested a quiet approval of it. They would deny that Trump made bigoted remarks or proposed discriminatory policies while also defending those remarks and policies as necessary. What I found this time around were people who were far more deeply embedded in an unreality carefully molded by the Trump campaign and right-wing media to foment a sense of crisis—and a belief that they were being exploited by a shadowy conspiracy that Trump alone could vanquish. Whereas many supporters I spoke with at rallies in 2016 rationalized or dismissed Trump’s yarns as exaggerations or bombast, in 2024 they would repeat them solemnly and earnestly, as gospel.

The conspiracy theories, particularly surrounding immigration, are significant because they justify extreme measures—Trump’s promises to stripcritical news outlets of their broadcast licenses, prosecute political rivals, and purge the federal government of “the enemy within.” Yet some supporters I spoke with also seemed either unaware or disbelieving of the plans that Trump and his allies have for a second administration. There is a disconnect between what Trump and his allies intend to do in power and what many of the people who would vote him in believe he would do.

This disconnect was apparent earlier in the 2024 campaign, when Democrats began attacking Project 2025, the Heritage Foundation “blueprint” for a second Trump administration. The agenda contemplates not only a political purge of the federal government, and a president who can order the Justice Department to prosecute his enemies, but drastic limits on abortion; drastic cuts to education, the social safety net, and efforts to fight climate change; and using federal powers to discriminate against LGBTQ people. Although Project 2025 was not affiliated with the campaign, it was largely a Trumpworld project, conceived by former Trump aides. Trump surmised that his own followers would not support what was in Project 2025 and distanced himself from it, posting late one night in July that he knew “nothing about Project 2025. I have not seen it, have no idea who is in charge of it, and unlike our very well received Republican Platform, had nothing to do with it.” (CNN reported that at least 140 people who worked for Trump were involved in the project, including six of his former Cabinet members.) Its architects were left to quietly reassure their fellow travelers that he was saying this for political reasons. “He’s running against the brand,” Russell Vought, a Project 2025 contributor and potential future Trump chief of staff, told an undercover reporter. “He’s very supportive of what we do.”

I noticed a particular disconnect on immigration; people I spoke with emphasized their support for legal immigration and, unlike Trump, did not single out particular ethnicities or nationalities for scorn. They said they would welcome anyone as long as they came legally. It’s possible that this was merely something they were telling themselves they believed so as not to interrogate their own motives further. They were ultimately also in thrall to Trump’s narrative about how Joe Biden and Kamala Harris were conspiring to repopulate the country with undocumented immigrants living on the dole at their expense. That fiction was not just a source of rage but a predicate for whatever radical action might be needed to rectify it.

One Trump voter I met among the cheerful crowd of supporters milling around outside a packed rally outside Atlanta, who identified himself only as Steve and said he worked in telecommunications, managed to touch on virtually every immigration conspiracy theory put forth by the Trump campaign in about 30 seconds. Yet even Steve told me the issue was people coming in illegally, not that they were coming in at all. “You’re not coming in legally; you’re not pledging to the country; you’re not saying you’re going to support that country,” Steve said.

[Adam Serwer: The cruelty is the point]

Another Trump supporter named Rebecca Cruz told me, “We need immigration in this country, but we need safe, safe immigration.” Referring to the Biden administration, she explained that “they take them from other countries, bringing them. They’re going into certain countries, and they fly them in here … because they want to destroy America. They hate what America stands for.”

A few days earlier, at another Trump rally, in Greenville, North Carolina, the crowd cheered when Trump demanded that news outlets be taken off the air for criticizing him or for giving positive coverage to Harris. They laughed when Trump played a bizarre video mocking trans people in the military. They cheered for the death penalty. They booed when Senator Ted Budd warned that Harris would let “the illegals who are here … use your taxpayer dollars for transgender surgeries.” Trump insisted that “Kamala Harris has imported an army of illegal-alien gang members and migrant criminals from prisons and jails, from insane asylums and mental institutions all around the world, from Venezuela to the Congo, not just South America.” Trump repeated “the Congo” three times, in case the audience didn’t understand that the immigrants he was attacking were Black. He would occasionally pay lip service to legal immigration, or vow to defend Americans of “any color and creed,” but this was only after invoking a litany of stereotypes designed to justify state violence against whichever marginalized group he had just finished demonizing.

When I spoke with people one-on-one, they reflected back to me Trump’s rhetoric, occasionally with a somewhat more human touch. A retired English teacher who did not want to give her name emphasized that “I believe in immigration, but do it legally. Don’t make your first act of coming to America be coming illegally … We’re taking away from servicing children who don’t even get to eat because you’re giving housing to the people coming in.” Another retiree in North Carolina, named Theresa Paul, gave me a hard look and said she was supporting Trump because “when you take illegals over our citizens, that’s treason … We’re being worked to death, taxed to death, and for what? So we can put up people that’s coming in illegally, and putting them up way superior to us.” I asked her why she thought the Biden administration would want to do that. She grasped my arm lightly and said, “To replace us, right?”

I began to realize that these Trump fans—diehards though they may be—represent a distinct space in the MAGA landscape. They enjoy his cruelty, seeing it as righteous vengeance for the constellation of wrongs they have been told they are the victims of, but they aren’t the architects of these conspiracy theories, and neither do they stand to profit from them. Their conspiracism serves to distract them from Trump’s actual policy agenda and his authoritarian ambitions.

There are, I’ve come to see, three circles of MAGA that make up the Trump coalition. The innermost circle comprises the most loyal Trump allies, who wish to combine a traditional conservative agenda of gutting the welfare state and redistributing income upward while executing by force a radical social reengineering of America to resemble right-wing nostalgia of the 1950s. Trump’s advisers and other conservative-movement figures understand Trump’s populism as a smoke screen designed to conceal their agenda of cutting taxes for the wealthy, banning abortion, eviscerating the social safety net, and slashing funding for education, health care, and other support for low-income people. All of this is consistent with how Trump governed when he was in the White House, although many people seem to have forgotten what he was actually like. This faction wants a government that works to preserve traditional hierarchies of race, gender, and religion, or at least one that does not seek to interfere with what it sees as the natural order of things.

This innermost circle includes legislative allies such as House Speaker Mike Johnson, who has vowed to repeal the Affordable Care Act; policy aides such as Vought, who has spoken of mass deportation as a means to “end multiculturalism”; and elite backers such as Elon Musk, who hopes to use his influence to inflict hardship on Americans by dramatically cutting the welfare state so that he can reduce his own tax burden. It is no coincidence that Musk has transformed the social network formerly known as Twitter into a haven for racist pseudoscience that he himself consciously amplifies.

This faction also includes those far-right figures who are not official members of Trumpworld but who see the reality-show star as a champion of a resurgent white-nationalist identity. These people understand what Trumpism’s goals are, and most of them also understand that, absent the particular devotion Trump inspires, their plans would not be politically viable.

There is a second, slightly larger circle around this first one, comprising devoted Trump fans. These fans are the primary target for a sanitized version of the “Great Replacement” theory, which holds that American elites have conspired to dispossess them of what they have in order to give it to unauthorized immigrants who do not belong. They are not ideologically hostile to the welfare state—indeed, many of them value it—but they believe it is being wasted on those who have no claim to it. People in this circle are acting rationally in response to conspiracy theories they have chosen to believe, and are bewildered by those who refuse to acknowledge what they are certain is true. This bewilderment serves only to further cement their feeling that they are the victims of an elite plot to take from them that which they deserve. This is the group you might refer to as true believers.

In a different political and informational environment, many of these true believers would be unlikely to support the Project 2025 agenda—or at least not much of it—but here they are so isolated from mainstream news sources that they believe Trump’s claims that he has no ties to it, and that he has their best interests in mind because “he cannot be bought” by the same elites they believe are responsible for their hardships.

Then there is the outer circle: Americans with conservative beliefs who may be uneasy about Trump but whose identification with conservative principles and the Republican Party mean they wish to persuade themselves to vote for the Republican candidate. They may be ardently anti-abortion, or small-business owners, or deeply religious. They do not believe everything Trump says; in fact, their approach to the man is dismissiveness. These are voters who fall into what my colleague David Graham calls the “believability gap.” They don’t like Trump’s authoritarian rhetoric but also don’t think he will follow through with it. This is the “What’s the downside for humoring him?” faction.

This group of Trump voters treat his authoritarianism as mere bombast or as exaggerations from the media, seeing this election as an ordinary one in which a party with a bad economic record should be replaced by a party with a better one, not an election in which a man who tried to destroy American democracy is running for a chance to finish the job.

Denial is the mortar that holds the three MAGA circles together. The innermost circle denies the radicalism of its agenda to the middle ring of fervent Trump supporters, presenting any criticism as the lies of the same liberal elites responsible for dispossessing real Americans of what is owed them. The outer circle treats Trump’s authoritarianism and racism as regrettable and perhaps too colorful, but equivalent or similar to other common character defects possessed by all politicians. To acknowledge the liberal critique of Trump as correct would amount to a painful step away from a settled political identity that these outer-circle members are not willing to take—they would have to join the Never Trumpers in exile.

As different as some of the people I spoke with at these Trump rallies could be, when they went into the crowd, they experienced the ecstasy of the cruelties they would perhaps not allow themselves to indulge in alone. The rationalizations and explanations and denial melted away. They understood that they were there to mock and condemn those they hate and fear, and to listen to all of Trump’s vows to punish them.

A person, alone in conversation, can be rational. People, in a crowd, become something else.

Conspiracism is not an inherently right-wing indulgence. After September 11, many in liberal circles fell for nonsense alleging that the Bush administration was secretly behind the attacks. After George W. Bush’s reelection in 2004, some liberals indulged absurd theories about voting machines in Ohio switching votes and thus delivering the state to Bush. More recently, conspiracy theories about the assassination attempt on Trump being staged spread in certain liberal circles online.

Political leaders, intellectuals, and public figures can play a crucial role in containing such conspiracism. Democratic leaders shamed 9/11 truthers out of the party. John Kerry conceded the election rather than champion baseless allegations about voter fraud. Unlike Trump, who gleefully promoted conspiracy theories around the violent assault on Nancy Pelosi’s husband, no prominent Democrats embraced any of the conspiracy theories that emerged about the attempt on Trump’s life. But when elites cultivate and indulge conspiracism—when they exploit it—they can create the conditions for authoritarianism and political violence.

“In social movements … conspiracy theories that may be absurd and specious on their face nevertheless contain valid information about the motivations, grievances, insecurities, and even panics among their promoters, so they cannot be simply dismissed,” the historian Linda Gordon wrote in The Second Coming of the KKK. “Among Klan leaders, conspiracy theories also did a great deal of organizing work: they provided identifiable and unifying targets, supplying a bonding function that explanations based on historical analyses do not deliver.” Political and national identities of any ideology can be forged by the sense that some part of your identity is under assault. When that assault does not truly exist, conspiracism can provide it.

Trumpist conspiracy theories perform a similar function. In his stump speeches, the former president calls the United States an “occupied country” that will be “liberated” from criminal migrants when he retakes power. He tells his audience that crime by undocumented immigrants is not simply a social problem that might be solved with more restrictive immigration policy but a deliberate plan by those in office. “Kamala is importing millions of illegals across our borders and giving them taxpayer benefits at your expense,” Trump declared in Greenville.

Humiliation is an essential part of the Trumpist style. Trump appeals to his audiences’ pride by telling them they have been hoodwinked by their adversaries, but that he has the power to avenge this injustice. Invoking that sense of humiliation is part of how he primes his audiences to be manipulated, knowing that their sense of shame will make them both angry and eager to reassert that pride. It is one of the most obvious con-man tricks in history—you got scammed, you paid too much, but if you give me your money, I’ll get you a better deal—and it has worked on tens of millions of Americans for a decade.

[Read: The malignant cruelty of Donald Trump]

These conspiracy theories create communities that are hostile to dissenters, and they legitimize radical, even violent actions. This is how thousands of Trump supporters ended up ransacking the Capital on January 6, 2021, hoping to overturn an election on the basis of a conspiracy theory about voting machines, spread by elite figures who knew it to be false. The Dominion lawsuit against Fox News and the congressional inquiry into January 6 revealed that although much of the right-wing leadership class understand they have created a monster they cannot control, they lack the courage to confront it. Trump and his closest aides, by contrast, are well aware of the hold they have on their audience and see it as useful for their own purposes.

“Before they seize power and establish a world according to their doctrines,” Hannah Arendt wrote, “totalitarian movements conjure up a lying world of consistency which is more adequate to the needs of the human mind than reality itself; in which, through sheer imagination, uprooted masses can feel at home and are spared the never-ending shocks which real life and real experiences deal to human beings and their expectations.” Trumpism is neither Nazism nor Stalinism, but Arendt’s observation about people living in a universe of complete unreality still applies.

All of us navigate the world on the basis of information sources we trust, and millions of people trust Donald Trump. Understanding his longevity is perhaps impossible absent an information environment in which people come to passionately believe things that are not true. This is not a false-consciousness argument. If banning abortion matters more to you than raising the minimum wage, and you make your choice with that in mind, that is your right as a voter. But that decision should be based on values, not on a universe of unreality.

The former president and his surrogates have woven a totalizing conspiracy theory in which virtually every problem facing the nation can be laid at the feet of immigration. Violent crime is rising because of immigrants (it isn’t). Democrats are chartering planes from other countries to bring in illegal immigrants (they aren’t), whom they are paying to come (it’s not happening) and who are smuggling in fentanyl (it’s overwhelmingly citizens who are doing the smuggling, actually), in the hopes that these illegal immigrants will vote for them (they can’t vote, and they wouldn’t necessarily vote for Democrats if they could). Immigrants are the main reason for the housing crisis (they aren’t—it’s a lack of supply); they’re getting FEMA money meant for citizens affected by the hurricanes in the South (wrong); and none of this would have happened if Biden and Harris hadn’t opened the border (the Biden administration is on pace to match Trump’s border deportations) to undocumented immigrants who don’t pay taxes (false). There really was a rise in illegal border crossings after the pandemic, but the response of the Democratic Party was to move closer to Trump’s positions on immigration.

Nor will mass deportation, framed as a means to fight crime, resolve any of these issues. Mass deportation will not raise wages. It will not make housing less expensive. It will not create jobs. It will not make the welfare state more generous to those who need its assistance. And indeed, during Trump’s term as president, his administration shirked prosecuting undocumented criminals in favor of destroying families and removing as many people as possible, regardless of what roots they might have established. Trump aides are planning an attack on the kind of legal immigration that supporters at his rallies repeatedly told me they wanted—an attack that, if prior experience holds, will take precedence over enforcing the law against criminals.

But for some today, just as in the past, the presence of immigrants threatens a “dominance” that, as Gordon wrote of the 1920s, “many white native-born Protestants considered a form of social property.” It is an odd but insufficient sign of progress that such status anxiety is no longer confined to white, Protestant, or native-born people—the irony is that America is such a powerful machine of assimilation that the ascendant reactionary coalition includes millions of people descended from those once deemed unassimilable aliens by their predecessors movements. Unfortunately, lies and conspiracy theories directed at those we see as unlike us are far more likely to be believed.

Like Trump’s lies about voter fraud in 2020, the conspiracy theories about immigration are important not because there is truth to them but because they forge a political identity that is not amenable to fact-checking or correction. It does not matter if the “voter fraud” in 2020 did not happen; believing that it did expresses the symbolic view that the opposing coalition should not be considered truly American. To point out that very little of what Trump and his allies say about immigration is factual cannot dispel the worldview that causes one to embrace it: that the America you know has been stolen by people who have no claim to it.

The workings of American immigration policy are complicated, though, and any sufficiently complicated process can appear to someone who doesn’t understand it as a conspiracy—if you don’t understand the weather, for example, you might think the U.S. government has a hurricane gun it can aim with pinpoint accuracy at Republican-majority districts. If you don’t understand something—and if understanding it might leave your conception of your own identity teetering, Jenga-like—it is much easier to believe what the people you love and trust are telling you, even if that thing is untrue.

Perhaps most important, the breadth of the conspiracy and the power of the conspirators place any solutions beyond the reach of ordinary politics. At the rally prior to the storming of the Capitol, Trump warned the audience that “if you don’t fight like hell, you’re not going to have a country anymore.” Then he retreated to the safety of the White House and watched the mob attack Congress, hoping that by some miracle his supporters would succeed in keeping him in power by force. In such dire circumstances, only a messianic figure will rescue the virtuous from the corrupt. The logic of grand conspiracy thus elevates the strongman.

In the conspiracist mind, Trump is not simply the only logical solution but the only hope, the only man not compromised by the grand cabal that opposes him and its puppet politicians. Trump’s followers are convinced that Trump’s wealth means he cannot be bought. Few politicians have ever been more clearly for sale.  

Doubtlessly, many liberals would deny a distinction between the devotion of Trump supporters who flock to his rallies and the ideological vanguard that aims to use him as a vehicle to remake the country. While I was out reporting this story, The Atlantic published an account of how, according to Trump’s former chief of staff General John Kelly, Trump spoke admiringly of Adolf Hitler and his generals. Typically, when I go out to rallies, I do not argue with voters or offer my own views, because I am there to find out what they believe and why. But because of my affiliation with The Atlantic, several people I spoke with asked me to explain my views—occasionally referring to the story as “fake news” or “Democrats calling Trump Hitler,” having heard the story wrongly characterized this way.

In one exchange, I mentioned that as a man married to a woman born to a West African immigrant father, I did not appreciate Trump’s remarks about Black immigrants, and recounted the story of Trump complaining about not wanting immigrants from “shithole countries.” The Trump supporter had not heard of the 2018 incident and refused to believe that it had occurred as I relayed it.

In two other conversations, when asked about my views, I explained that, as a Texan, if I choose to have another child, I have to worry that if something goes wrong, doctors may refuse to treat my wife because of the state’s abortion ban. Doctors in Texas are afraid to provide lifesaving medical care to mothers with pregnancy complications because the Republican-controlled state government has passed laws that punish abortion providers with steep fines, loss of their medical license, and jail time. The Texas courts have repeatedly refused to clarify or expand the exceptions to the ban—these exceptions are simply meant to ensure sufficient political support for those bans. Because of this, Texas parents have to roll the dice with a pregnancy, knowing that their existing children may end up without a mother.

Not only did the people I spoke with react in disbelief that an abortion ban would be so strict; they did not believe that a doctor would refuse to treat a woman until she was at death’s door. Last week, ProPublica reported that a Texas mother, Josseli Barnica, died after doctors thought it would be a “crime” to treat her while she was having a miscarriage. ProPublica also reported that in 2023, a pregnant teenager from Vidor, Nevaeh Crain, died after three emergency rooms refused to treat her. Texas has fought the Biden administration’s attempt to set federal rules allowing emergency abortions. Last month, the Supreme Court let a ruling siding with Texas remain in place.

[Read: Gullible Mr. Trump]

There is a distance between the views of many of the most ardent Trump fans and the policy goals of the people they would put in power. The innermost MAGA circle understands this, even if many of the people whose votes they rely on don’t. This is why the role played by Fox News and other conservative media outlets is so crucial—not only in maintaining a sense of conspiracism and emotional siege but in ensuring that stories about women like Barnica and Crain never reach the eyes and ears of their audience.

This is an observation, not an excuse. In a democracy, citizens are responsible for knowing the consequences of their votes. They are responsible for not being enthralled by a jumped-up con man who tells them flattering lies. They are responsible for knowing the difference between fact and fiction. And yet few of us would find it easy to extract ourselves from a social universe in which belief in those fictions is a requirement for good standing.

Trump rallies are where the mask usually comes off. At the rallies, the different circles of MAGA lose their distinctiveness; in the anonymity and unity of the crowd, they can indulge the feelings of anger and hatred without the oversensitive, judgmental liberals of the outside world making them feel ashamed. Here, they can be themselves.

This is why the insult comedian Tony Hinchcliffe thought he was in the right place to call Puerto Rico a “floating island of garbage” at Trump’s rally at Madison Square Garden in late October. “These are the kind of jokes that normal people tell,” the conservative media figure Matt Walsh declared. Hinchcliffe was hardly an outlier. Other speakers that night called Harris a prostitute, “the anti-Christ,” “the devil.” The disgraced former Fox News host Tucker Carlson mocked Harris as “the first Samoan Malaysian, low-IQ former California prosecutor ever to be elected president.”

The big mistake made by Hinchcliffe was that, in wrestling parlance, he broke kayfabe. The Trump campaign has fine-tuned its line-stepping over the years, invoking racist stereotypes with just the thinnest veneer of deniability, the better to cast liberal criticism as hypersensitive hysteria. In 2016, Trump campaigned on banning Muslims writ large, not just jihadist terrorists. In 2020, he publicly vowed to meet the nationwide Black-rights protests with violence. In 2024, Trumpism remains a politics of bullying marginalized groups and framing those unwilling to do so as possessing a lack of virtue. Do you want to coddle murderous illegal aliens? Do you want men in women’s sports? Why are you okay with gangs taking over our cities?

Trump’s agenda of using state power to maintain traditional American hierarchies of race, religion, and gender has not changed. But for much of his 2024 run, the sweeping generalizations of previous outings resembled more traditional dog whistling with superficially plausible connections to actual policy concerns. The shift can be imperceptible to people who have paid close attention to politics—Trump’s personality and ideology have not really changed—but to those who have not, his racial animus and misogyny are less obvious. About two-thirds of Hispanic voters in one recent poll said that Trump’s attacks on immigration were not directed at them.

The rightward shift of some Hispanic and Black voters seems to have persuaded the Trump campaign to tone down the explicit racial stereotyping of his previous campaigns, though not the promises to use state power to crush his political enemies. But when you put a guy in front of a Trump campaign sign to warm up the crowd with hacky jokes about Black people liking watermelon, it gets harder to suspend disbelief.

Amid the comedian’s insult to Puerto Rico and the barrage of racist stereotypes—not only about Black people and Puerto Ricans, but about Jews being cheap and Palestinians being terrorists—the word routine takes on another meaning: dull, tedious, boring. Yet the line about Puerto Rico broke through, and a growing list of Puerto Rican celebrities are now endorsing Harris, and perhaps moving crucial Hispanic votes in key swing states to her column.

The crisis caused by Hinchcliffe’s routine and remarks by other speakers that night is that they troubled voters in that outer MAGA circle by briefly revealing what Trump’s entourage actually believes—that when Stephen Miller says “America is for Americans and Americans only,” he is referring to a very limited number of people. The event pierced the veil of denial for those who are otherwise inclined to dismiss such criticisms as the tedious whining of an oversensitive age.

The Puerto Rican Reggaeton singer Nicky Jam renounced his support for Trump after the rally, saying, “Never in my life did I think that a month [after I appeared at a rally to support Trump] a comedian was going to come to criticize my country and speak badly of my country and therefore, I renounce any support for Donald Trump, and I sidestep any political situation.” Those people who renounced their support for Trump after realizing that the contempt he has expressed for others also applies to people like them must understand: He was always talking about people like you, even when you didn’t want to believe it.

At Trump rallies, the denial and the dismissal cease, and the nature of Trumpism is revealed. This is why, despite the fact that the Puerto Rico “joke” bombed at a comedy club the night before, Hinchcliffe thought everyone at the rally would love it. His set was not a divergence from Trumpism. It was … Well, it was routine.

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Maybe it was always building to this: thousands of people singing and dancing to “Macho Man,” some sporting neon safety vests, others in actual trash bags, a symbolic expression of solidarity with their authoritarian hero whose final week on the campaign trail has revolved around the word garbage.

Where will the MAGA movement go from here? Trump had an answer last night, at least for the short term. He wasn’t telegraphing an Election Day victory—he was preparing, once again, to label his opponents “cheaters” and to challenge a potential defeat.

The evening’s host, Tucker Carlson, said that for most of his life as a journalist, he’d imagined that one would have to be “bereft of a soul” to stand onstage and support a politician. “And here I am with a full-throated, utterly sincere endorsement of Donald Trump.”

On with the show.

As I wandered around Desert Diamond Arena, in Glendale, Arizona, last night, this iteration of Trumpism felt slightly different, if not wholly novel. Nine years ago, Trump held one of his first MAGA rallies not far from this venue. “Donald Trump Defiantly Rallies a New ‘Silent Majority’ in a Visit to Arizona” read a New York Times headline from July 11, 2015. Charlie Kirk, one of last night’s warm-up speakers, put it thusly: “This state helped launch the movement that has swept the globe.” All of the elements Trump needed to stoke the fire back then were still here last night: the Mexican border debate, inflamed racial tensions, metastasizing political extremism. Trump’s movement has grown, and his red MAGA hat has become a cultural touchstone. As the Arizona sun set, though, his nearly decade-long campaign of fear and despotism also had a surprising air of denouement.

Trump told Carlson he doesn’t like to look back. But last night, as he rambled (and rambled), he was sporadically reflective about all that had led to this point in his life. Trump sat in a leather chair with just a handheld mic—no teleprompter, no notes. He mostly ignored Carlson’s questions and instead tossed out ideas at random—what he calls “the weave.” In reality, it’s less lucid than he believes; more of a zigzag across years of personal triumphs and troubles. Remember “Russia, Russia, Russia”? Remember the “China virus”? Remember the time he courageously pardoned Scooter Libby? Remember how good he used to be at firing people on The Apprentice? Remember the crowd at that one Alabama rally? All of this, in his mind, amounted to something akin to a closing argument.

The event was a hurricane-relief benefit billed as Tucker Carlson Live With Special Guest Donald J. Trump. But Carlson barely spoke. Instead, he sat back in his own chair, occasionally picking at his fingers, looking somewhat mystified that this was where he’d ended up in his career, hosting Inside the Authoritarian’s Studio. He had taken the stage to the sounds of Kid Rock, but he looked as preppy as ever in a navy blazer, a gingham shirt, a striped tie, and khakis. He insisted, twice, that he had bent the knee to Donald Trump without shame. Trump, he marveled, had shown him what a sham D.C. was. He lamented how those inside the Beltway treated Trump “like he was a dangerous freak, like he’d just escaped from the state mental institution.”

Carlson has grown more radical since Fox News fired him. Last night, he claimed, for instance, that the CIA and the FBI have been working with the Democratic Party to take Trump down. He implied that funding for Ukraine isn’t going to the military but is instead lining the pockets of the Washington elite: “Have you been to McLean recently?”

The man he unabashedly endorsed, meanwhile, again spoke of “the enemy within,” and attacked the enemy of the people (the media). Trump once again demeaned his opponent, Vice President Kamala Harris, as a “low-IQ individual” and “dumb as a rock.” He claimed that members of the January 6 “unselect committee” had burned, destroyed, and deleted all the evidence it had collected because, in the end, they found out that Nancy Pelosi was at fault (this bit was especially hard to follow). He called for enlisting the “radical war hawk” Liz Cheney into combat: “Let’s put her with a rifle standing there with nine barrels shooting at her, okay? Let’s see how she feels about it, you know, when the guns are trained on her face.”

Trump blew some of his usual autocratic dog whistles, saying, for instance, that anyone who burns an American flag should be sentenced to a year in prison. He suggested that loyalists and extremists will fill his next administration, should it exist. He implied that he’d bring in Elon Musk to find ways to slash the federal budget, and let Robert F. Kennedy Jr., a vaccine skeptic and a conspiracy theorist, examine public-health matters. “He can do anything he wants,” Trump said of Kennedy.

But perhaps the most meaningful moment of the night was when Trump said matter-of-factly that he won’t run for president again. He instead hinted that his vice-presidential nominee, J. D. Vance, will be a top 2028 contender. Win or lose, this was it, his last dystopian rodeo. Trump spoke almost wistfully about suddenly approaching the end of his never-ending rally tour. He sounded like a kid moving to a new neighborhood and a new middle school. He told his friends he’d miss them. “We’ll meet, but it’ll be different,” he said. He was in no rush to leave the stage.

The big question going into Tuesday’s election is whether the MAGA movement will fizzle out should Trump lose. Although Trump himself seems more exhausted than usual these days, his supporters are as fired up as ever. “Fight! Fight! Fight!” chants— a reference to Trump’s now-infamous response to the July attempt on his life—broke out among the crowd as people waited to pass through Secret Service checkpoints. I passed a man in a brown wig, a pink blazer, and a green top that read Kamala Toe, the words gesturing toward his crotch. I saw a woman wearing gold Trump-branded sneakers, and many people with Musk’s Dark MAGA hat. The latter seemed particularly notable: In addition to getting behind Vance, Trump might be inclined to pass the torch to another nonpolitician—namely, someone like Musk.

For now, though, Trump is returning to his conspiratorial election denialism. Four years ago, he tried to undermine the results in Arizona, Georgia, and other states. Last night, he singled out Pennsylvania. (A day earlier, his campaign had filed a lawsuit in the state, alleging voter suppression.) “It’s hard to believe I’m winning, it seems by a lot, if they don’t cheat too much,” he said, alleging malfeasance in York and Lancaster counties. Whether he succeeds or fails, the detritus that Trump has left behind will likely linger. “Look around, Mr. President, because there’s a lot of garbage here!” Charlie Kirk said earlier in the night. “Go to the polls on Tuesday and make sure that we all ride that big garbage truck to Washington, D.C.,” Kennedy, who was one of the warm-up speakers, implored.

Trump, though, opined with uncharacteristic nostalgia: “When I was a young guy, I loved—I always loved the whole thing, the concept of the history and all of the things that can happen.” He sounded fleetingly earnest. He has undoubtedly cemented his place in history. Or, as Carlson put it earlier in the night: “Almost 10 years later, he has completely transformed the country and the world.”

Related:

Trump suggests training guns on Liz Cheney’s face. A brief history of Trump’s violent remarks

Today’s News

The White House altered its transcript of President Joe Biden’s call with Latino activists, during which official stenographers recorded that Biden called Trump supporters “garbage,” according to the Associated Press. The White House denied that Biden had been referring to Trump voters. During a meeting in Moscow, North Korea’s foreign minister pledged to support Russia until it wins the war against Ukraine. The price of Donald Trump’s social-media stock fell another 14 percent today, amounting to a loss of more than 40 percent over three days.

Dispatches

Atlantic Intelligence: Although AI regulation is the rare issue that Trump and Harris actually agree on, partisanship threatens to halt years of bipartisan momentum, Damon Beres writes. The Books Briefing: These books are must-reads for Americans before Election Day, Boris Kachka writes.

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More From The Atlantic

MAGA is tripping. Five of the election’s biggest unanswered questions The Georgia chemical disaster is a warning. The five best books to read before an election

Evening Read

Illustration by Katie Martin

This Might Be a Turning Point for Child-Free Voters

By Faith Hill

When Shannon Coulter first started listening to Kentucky Governor Andy Beshear’s speech at the Democratic National Convention in August, she thought it seemed fairly standard. “All women,” he said, “should have the freedom to make their own decisions, freedom over their own bodies, freedom about whether to pursue IVF.” But then he said something that she rarely hears from political leaders: Women should also have “freedom about whether to have children at all.” Beshear was recognizing that some Americans simply don’t want to be parents, Coulter, the president of the political-advocacy nonprofit Grab Your Wallet, told me. And that handful of words meant a great deal to her as a child-free person, someone who’s chosen not to have kids. “People are just looking,” she said, “for even the thinnest scraps of acknowledgment.”

Read the full article.

Culture Break

Robert Viglasky / Disney / Hulu

Watch. Rivals (streaming on Hulu) is the silliest, sexiest show of the year, Sophie Gilbert writes.

Listen. We Live Here Now, a podcast by Lauren Ober and Hanna Rosin, who found out that their new neighbors were supporting January 6 insurrectionists.

Play our daily crossword.

Stephanie Bai contributed to this newsletter.

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When the presidential-election results begin rolling in on Tuesday night, a sizable audience of pro-Trump Christians will not turn to Sean Hannity, or Tucker Carlson, or Right Side Broadcasting. Instead, they will stream their news directly from God, on a show called FlashPoint, where an affable host named Gene Bailey sits behind a desk with a large red phone.

“This is God saying ‘This is my program!’” Bailey says in a promotional video for the show, which airs three times a week and, at peak moments, draws hundreds of thousands of viewers on YouTube alone.

“We have a responsibility to report what we hear from heaven,” a prophet from Omaha named Hank Kunneman has said on the show.

One of the many signs that FlashPoint is a departure from the usual televangelism is that the o in its logo looks like the view through a rifle scope. Another is that the audience is referred to as the “FlashPoint Army.” A third is that the red phone is a hotline to Donald Trump. A fourth is that, sometimes, heaven sends not just news of the End Times, but earthly instructions. This was the case during the run-up to January 6, when FlashPoint was getting millions of views, and the prophets told the FlashPoint Army to claim the U.S. Capitol for God’s kingdom.

In an episode last month, there were no such instructions, not yet. Just breaking news that a hurricane was heading for Florida, and the question of how that fit into demonic plans to thwart victory for Trump. “What do you think, supernatural impact here?” Bailey said to Kunneman.

[Stephanie McCrummen: The woman who bought a mountain for God]

“There are a lot of conspiracy theories about whether man can manipulate weather,” the prophet said at a moment when such disinformation was leading to death threats against FEMA workers. “I do know this: Evil spirits work with man. And there are some very evil men who cooperate with evil spirits. And God did say in the prophecies that these storms would be sent to interrupt the flow of our election process.”

It was a relatively typical night for FlashPoint, which I can say because I have watched hours and hours of episodes going back to its launch in September 2020. That was when the show first entered the sprawling media ecosystem that has risen alongside a growing movement of apostles and prophets known as the New Apostolic Reformation (NAR), whose theology includes the idea that God speaks through modern-day apostles and prophets. The movement has become the vanguard of America’s Christian right, and its media wing is not the realm of prosperity-gospel preachers or Sunday services on basic cable. It is part of another propaganda universe—an unruly world of YouTube prophets broadcasting from basements about a dream God gave them about World War III, or a TikTok prophecy about what the war in Gaza means for the End Times, or a viral video about what the Almighty told a pink-haired prophet named Kat Kerr, who claims to have spoken with Trump 20 minutes before the first attempt to assassinate him. Such prophecies can rack up millions of views on social media.

Within that world, FlashPoint has emerged as the premier outlet for the most trusted prophets with the largest followings, and a venue for politicians eager to reach that audience. By now, Bailey has interviewed Israeli Prime Minister Benjamin Netanyahu, former Secretary of State Mike Pompeo, and Trump himself. Most important, the show has become a kind of command center for the people Trump refers to as “my Christians.” In a sense, FlashPoint is where God’s memo goes out, which makes it all the more noteworthy that, in recent weeks, the prophecies have become more apocalyptic.

From the beginning, the show has framed politics as a great “spiritual war.” It launched on the Victory Channel, a streaming platform and satellite-television network that is part of the well-funded empire of Kenneth Copeland, an old-guard televangelist in the multifaceted world of charismatic Christianity. Copeland himself never exactly belonged to the apostle-and-prophet crowd. But he was part of the broader mobilization of charismatic Christians behind Trump, and provided the most prominent prophets with the platform they needed to build a movement they likened to a new Great Awakening. Among these was Lance Wallnau, the chief marketer of the idea that God anointed Trump. Wallnau quickly became a FlashPoint regular.

The Victory Channel had virtually no presence on YouTube before FlashPoint debuted, according to Matthew Taylor, a religion scholar at the Institute for Islamic, Christian, and Jewish Studies who has documented the involvement of NAR figures in the January 6 insurrection. As FlashPoint began amplifying election-fraud conspiracy theories, viewer data show, the Victory Channel’s overall YouTube views grew from 152,000 in October 2020 to 32.4 million in January 2021. On the evening of January 6, 2021, FlashPoint covered the insurrection that its guests had helped foment, broadcasting live from Copeland’s Texas church, blessing what has become a lasting narrative of the day for millions of Americans.

Bailey brought on a pastor who cast himself as a reporter, who said that he had “confirmed that the FBI had a busload of antifa people come in and infiltrate the rally.” The host tossed to a prophet named Mario Murillo, who said, “I know that there is a spirit in the land that wants to take away our Christian rights and our freedoms and that today we demonstrated to them we are not going to let this happen—and anyone who thinks this ends tonight is totally mistaken.” Wallnau Zoomed in from Trump International Hotel in Washington. He described the march to the Capitol as a “giant Disney parade,” and said the violence had been carried out not by “our people” but by antifa and Black Lives Matter, calling them “the devil’s people.” Bailey turned to Kunneman: “What’s God showing you?” Kunneman videoed in from Omaha, calling the violence “a smokescreen from the Devil.” “Remember,” he continued. “Big God, little devil. Big God, little corrupt Democrat rat. Big God, little Republican pathetic person that cannot stand for their democracy.” People clapped.

“Here are your orders from heaven: Be strong, fear not … Your God will come with a vengeance,” Kunneman said, declaring FlashPoint to be “part of the new spirit of truth in media that’s going to rise in the land.”

In the four years since then, the hour-long show has offered regular sustenance for Americans who believe that a great spiritual battle against demonic forces is under way, one that could culminate any moment. Production values improved. The red phone was added. Each show opens with urgent, triumphant music and a red, white, and blue montage of apocalyptic images—dire headlines, hands praying, a tattered American flag flying, and the slogans “We are believing patriots!” and “It’s time to stand up!”

Bailey and the prophets have often hit the road for live broadcasts, part of a circuit of pro-Trump events meant to keep followers energized. In Georgia last year, they led a crowd of thousands in a pledge called the “Watchman Decree,” in which the audience promised allegiance “first and foremost to the kingdom of God,” declared the Church to be “God’s governing body on the earth,” and committed to be “God’s ambassadors” with “legal power from heaven.”

Most of the time, Bailey has been behind the desk, with the prophets Zooming in from offices and basements as they did on a Tuesday last January, kicking off the election season with news from the Iowa caucuses, where Trump was winning. “It’s election season!” Bailey said, showing a clip of the freezing weather in Iowa, and another meant to suggest that Democrats were trying to tell people to stay home. “Hank,” he said. “What do you see as we get into this?”

Kunneman said the freeze meant that God was “freezing the efforts” of Democrats to “manipulate things to alter our election integrity and our freedom.” He said Trump was winning Iowa because voters “recognize the voice God has raised up that is going to bring a deliverance to this country.”

“I want to go to Dutch,” Bailey said, turning to a popular South Carolina prophet named Dutch Sheets, who claims that God speaks through dreams, including one Sheets talked about on January 1, 2021—a few days after he visited the White House—in which he described charging on horseback to the U.S. Capitol. As he usually does, Sheets joined from a studio lit with blue lights. His blue eyes glowed.

“I feel like God is exposing evil and opening the eyes of a nation,” he said in a soothing voice, and then he described a cryptic dream God had given him that could be taken as prediction or instruction or some sort of coded plan.

“Watchmen are supposed to be watching for the enemy,” he began. “In this particular dream, 50 people found themselves in a military strategy room. They had been summoned there, one from each state. And Gene in the dream was one of them. I was one of them. We were all gathered. Then a general and an admiral came into the room, and said, ‘We have asked you to come because we need your help.’ There was a map of all 50 states on all the walls. And the dams and waterways were highlighted.” Sheets said that this was God’s “advance warning” of a terrorist attack on the nation’s water supply, a sign of how far the enemy was willing to go, and told people to pray for the safety of supply lines.

“Amen,” Bailey said, turning to Wallnau. “Tie it all together for us.”

Wallnau said the show was God’s way of bringing the disparate prophets together ahead of the election. He said the movement was “apostolically maturing” and would not make the same mistakes it had made on the day of the Capitol riot. “When I was up at January 6, I was upset when it happened, because I could see that Trump did not have the voices that he needed to be there speaking in proximity to him,” he said. “That will not happen this time.”

He did not clarify what he meant by “this time,” and Bailey did not ask. “Amen to that,” the anchorman said.

That is how FlashPoint has been going all year long, each episode rolling current events into an ever-escalating End Times narrative building toward the election. After a helicopter crash killed the president of Iran in May, the usual panel of prophets convened. “What does this mean?” Bailey asked.

Kunneman shuffled through some papers and pulled out a prophecy about Iran that he’d delivered five years earlier, in which he stated that “God is literally going to tear their leadership from them and there would be a regime change.”

“The Lord said 2024 would be his justice,” Kunneman said.

When Trump was convicted of 34 felony counts in a scheme to silence a porn star before the 2016 election, Bailey Zoomed in from his beach vacation. “Rick?” he said to Rick Green, a regular on the show who runs something called the Patriot Academy in Texas, and who began trashing the judicial system.

“Joseph Stalin would be so proud of Joe Biden right now,” Green said. “He’s looking up from hell right now saying, ‘Great job, Joe. You’re doing this even better than I did with my show trials during Communism.”

“Talk to the people,” Bailey said, turning to Kunneman.

“God said there are two he’s put his hand on: Netanyahu, and Donald Trump,” Kunneman said, explaining that Netanyahu was reelected prime minister despite corruption charges, and that Trump would also triumph. “Same scenario.”

When Trump survived the assassination attempt in July, the panel invoked prophecies and Bible stories about ears. Wallnau spoke of God being “in control of every fraction of what’s happening with this man.” He said angels had turned Trump’s head. As he always did, he spoke of Trump as a King Cyrus, the ancient Persian ruler whom God uses in the Bible to liberate the Babylonians and return Jewish people to their homeland.

“As history teaches, in the final battle, King Cyrus had a wound to his head,” Bailey said as the program ended. “There you go.” The episode got more than 300,000 views on YouTube, which was not unusual.

On a Tuesday in August, FlashPoint promoted a new prophet from Colorado Springs, a fit-looking, bald-headed young man who calls himself “Joseph Z,” who said God had told him that the anti-Christ is working through the “deep state” to assassinate Trump, and scapegoat Iran. “The spirit of the Lord forewarns, to forearm, to prepare us for these moments,” said Joseph Z, who publishes a newsletter for his followers, one of which recently began, “There is a war coming against the will of the antichrist.”

One day in September, the subject was the upcoming debate between Trump and Kamala Harris. “The thing we are dealing with, I believe, is witchcraft at a very high level,” Wallnau said. “You’re dealing with a whole lot of mind control.”

“I think we are going to see the colliding of two kingdoms,” Kunneman said. “The kingdom of God. And the kingdom of the enemy.”

“I am decreeing that the angels of the Lord are on that stage,” Sheets said.

For days, the show had been posting a short promo video of the red phone ringing, signaling that the anointed himself was coming, and now Bailey played the videotaped interview.

“We want to bring religion back into our country, and let it get stronger, bigger, better,” Trump told Bailey just before the debate, pledging to get rid of the Johnson Amendment, which prohibits nonprofits such as churches from endorsing political candidates. “You will be in great shape,” Trump added. Bailey then prayed over the former president, who bowed his head but kept his eyes open.

“It was a great moment,” Bailey said on the show.

“I could feel the spirit of the Lord on his words, on you,” Kunneman said.

“He saw the genuineness of your faith,” Wallnau said, and Bailey cried.

On a Wednesday in October: “We keep turning on the lights and showing where the cockroaches are running,” Wallnau said, referring to the mainstream press, and the work that FlashPoint was doing to unearth satanic plots against Trump.

In recent weeks, the show has shifted into mobilization mode, promoting pro-Trump events such as A Million Women, a recent march on the National Mall organized by some of the NAR movement’s most prominent apostles and prophets. A conservative estimate is that tens of thousands of people showed up. Many in the crowd wore camouflage FlashPoint Army T-shirts and hats. The event was rich with symbolism invoking violent moments in the history of Christianity. Organizers described the march as “an Esther call,” invoking the biblical story of Esther, the Jewish queen of the Persian king, who persuades her husband to save her people from persecution, after which the king grants them permission to kill their enemies.

“What they are wanting is to give the nation back to God,” Bailey said of the crowd gathered in the sunshine on the Mall, where people were praying, crying, laying prostrate, blowing shofars, and waving the Appeal to Heaven flag, white with a green pine tree, that has become a symbol of the movement to advance God’s kingdom.

[Stephanie McCrummen: The Christian radicals are coming]

FlashPoint aired many of these scenes during its recap of the event. But the episode did not show the culmination of the march, when apostles and prophets surrounded a cement altar on a stage in view of the U.S. Capitol. The altar was meant to symbolize demonic strongholds in America, and as music swelled, Jonathan Cahn, a Messianic Jewish pastor, prayed to cast out these demons. Then he began smashing the altar with a sledgehammer. Others, men and women both, took turns smashing until the altar was in pieces. Later, a California apostle named Ché Ahn, one of the most powerful figures in the movement, declared that Trump would win the election and that Harris was a “type of Jezebel,” an evil biblical figure who was thrown from a tower to her death and eaten by dogs. Ahn decreed that Harris would be “cast out”—a moment that Matthew Taylor, the religion scholar, interpreted as a veiled way of blessing violence against her. (Ahn did not respond to a request for comment but told The Guardian after the event that his message was “all spiritual.”)

“It was a great thing,” Bailey said, describing the march.

During that show and others in recent weeks, Bailey reminded viewers to subscribe to FlashPoint on Rumble, a social-media platform favored by Trump supporters, in case YouTube removes the show. He and the prophets have continued likening the election to epic Biblical battles. They’ve spoken about God’s lawyers preparing to fight demonic “shenanigans” in Pennsylvania. They’ve spoken of “taking territory back.” Kunneman has started calling Harris “cackling Hamas.”

At a recent live show in North Carolina, he told Bailey that the nation was in “an Exodus 32 moment,” when thugs were “trying to steal the leadership and take over the nation, just like today, and God called them out, and he opened up the ground and swallowed those evildoers, and I believe we are going to see that.”

Kunneman said that God is saying, “What will my people decide? Are you going to choose life, or are you going to choose death? You gonna choose good, or you gonna choose evil?”

Bailey said that he was having visions of a decisive moment on a battlefield. The question now was whether the FlashPoint Army that the show had been cultivating for the past four years was ready to follow orders from heaven. “We see an opening,” Bailey said, adding that he believed “this is the time that we’re going to have to go harder, faster, and take back what the devil stole.”

The show ended, and the conversation continued offline.

Less than a week before Election Day, Donald Trump last night called for one of his prominent political adversaries to go before a firing squad. In an onstage interview with Tucker Carlson in Arizona, Trump called Liz Cheney, the Republican former representative from Wyoming, “a very dumb individual” and “a radical war hawk.”

“You know they’re all war hawks when they’re sitting in Washington in a nice building saying, Ooh gee, well, let’s send 10,000 troops right into the mouth of the enemy,” Trump said. “Let’s put her with a rifle standing there with nine barrels shooting at her, okay. Let’s see how she feels about it, you know, when the guns are trained on her face.”

Like Trump’s hate-filled rally at Madison Square Garden last weekend, these comments are a good summation of what he would bring to the White House if reelected. His campaign is premised around violence, disregard for the rule of law, and retribution for anyone who might disagree with him.

[David A. Graham: This is Trump’s message]

“This is how dictators destroy free nations,” Cheney responded on X. “They threaten those who speak against them with death. We cannot entrust our country and our freedom to a petty, vindictive, cruel, unstable man who wants to be a tyrant.”

Trump’s campaign said that Trump “was talking about how Liz Cheney wants to send America’s sons and daughters to fight in wars despite never being in a war herself.” Trump isn’t wrong that Cheney has often advocated foreign military interventions. She can and should be criticized for many of her views. But Trump isn’t calling for a debate. He vividly imagined Cheney with “guns trained on her face.” Normalizing discussion of political opponents getting shot is a step in a dangerous direction.

These remarks cannot be written off as joking around, the excuse that Trump has typically used when he’s crossed lines. (He seems less concerned about disapprobation these days.) Trump didn’t laugh when he said it. Neither did Carlson or the audience. Besides, Trump has repeatedly called for the armed forces to be used against his political critics. He’s proposed deploying the military against the “enemies from within,” a group that includes “radical left lunatics” generally, but also former Speaker Nancy Pelosi and Representative Adam Schiff, both California Democrats. He’s amplified calls on Truth Social for former President Barack Obama to face a military tribunal (for what crimes, one can only guess). He has said that retired General Mark Milley, whom he appointed chairman of the Joint Chiefs of Staff, should be executed.

[Anne Applebaum: Trump wants you to accept all of this as normal]

Yet some voters may go to the polls without a firm grasp of his rhetorical record. Trump makes so many outrageous remarks that keeping track of them all is difficult, and some parts of the press persist in toning down even his most dangerous comments. The headline in The New York Times on Trump’s Cheney remarks as of this writing was “Trump Attacks Liz Cheney Using Violent War Imagery,” which is not strictly false but misses the point.

In these comments, Trump flagrantly displayed his hypocrisy. Although the former president has remade himself as a putative dove, he once backed some of the same conflicts that Cheney did, including the war in Iraq. And although he claims he wants to avoid foreign adventurism, he spent his first term in office being talked out of attacking Venezuela, North Korea, and Syria’s Bashar al-Assad, among others. He and his allies are now proposing that the U.S. military launch attacks on cartels inside Mexico.

[David A. Graham: Trump isn’t bluffing]

Trump is also proposing new uses of the military domestically, not only against his enemies but to conduct a mass deportation. He has encouraged brutal policing and vigilante attacks by citizens. Trump may hate war, but he loves violence.

Perhaps voters shouldn’t give this man command of so many people armed with rifles.